Northern Plains Exteriors
Siding and exteriors · Williston, North Dakota
Eighteen pages for a Williston exteriors contractor, with a lead endpoint that lands every inquiry in the owner's inbox in seconds.
Get answered · Marketing suite
The in-house marketing suite: one inbox, one pipeline, follow-up that never forgets.
Leads come from the site, the profile, the ads, a text, a Facebook message, and a voicemail. The suite puts all of it in one inbox and one pipeline, follows up automatically until someone answers, asks for the review when the job closes, and shows you the whole week on one screen.
Inbox · all channels4 new
- CallDana R.6:12 AMAnswered by receptionist. Furnace out.Booked
- Web formMike T.7:48 AMGutter guards, 2-story, quote pleaseText-back sent
- GooglePriya S.9:03 AMDo you service Buffalo?Replied
- FacebookTom K.11:20 AMSaw your post about ice damsFollow-up 2 of 5
Illustration · marketing suite
What you get
Deliverables, not deliverable-sounding things.
One inbox for every channel
Calls, texts, web forms, Facebook and Google messages, and email in one thread per customer. Your office sees everything, and so do you from the truck.
Missed-call text-back
Miss a call and the caller gets a text in seconds: 'Sorry we missed you, what's going on?' Most reply. Pair it with the AI receptionist and nothing is missed at all.
Follow-up sequences that stop when they book
A new lead gets a text, an email, and a call reminder on a schedule. The moment they book, the sequence ends. Nobody gets nagged after saying yes.
Pipeline you can read on a phone
New, contacted, quoted, scheduled, done. Drag a card, and the next step fires. Quotes that sit too long get flagged.
Review requests on job close
Close the job and the customer gets a review link by text, with a follow-up if they forget. Reviews are the thing you can most directly control in local search.
Online booking and reporting
A booking calendar on your site and in your texts. A weekly report with leads by source, response times, and reviews earned.
How it runs
In this order, every time.
- Step 1
Set up around how you already work
Your pipeline stages, your services, your team's phones. We configure it, you do not learn a new tool from scratch.
- Step 2
Connect every lead source
Site forms, phone line, profile, ads, and Facebook, all landing in the same inbox.
- Step 3
Turn on the automations
Text-back, follow-up, review requests, and appointment reminders, tested with your own number first.
- Step 4
Run it with you
We watch the response times and the pipeline monthly and adjust the sequences for the season.
Proof
From client builds you can go look at.
Every client site feeds it
The sites we build post every lead straight into the suite, with a text to the owner in seconds. Northern Plains Exteriors gets every inquiry in the owner's inbox before the visitor closes the tab.
northernpexteriors.comContent calendars run through it too
The posting cadence for our social clients is scheduled and published from the same suite, so your marketing and your follow-up live in one place.
Social and GBP content Questions owners ask
Straight answers.
Is this a CRM I have to learn? +
It is a CRM, and you will use it. But we set it up around your pipeline, train your office in an hour, and handle the automations. The phone app is what most owners actually use.
Can it replace what I use now? +
For most service businesses, yes. If you run a dedicated job-costing tool like JobTread or ServiceTitan, the suite handles the marketing and communication side and we connect the two.
Who owns the data? +
You do. Contacts, conversations, and pipeline export any time.
What does it cost? +
A flat monthly fee that includes the software and our management of it. Quoted on the first call.
Related work
See all the work
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The rest of the system
Get started in fifteen minutes.
No pitch deck, no drip sequence. We look at your operation and hand you a ranked list of what to fix first, and an honest answer about whether we are the right fit.